We help organisations create accessible, user-centred content that meet their audience's needs.

Why Content Design?

Content is the most important part of any website. Clear content that’s easy to understand allows people to do or find out what they need to from a website simply and quickly.

Good content benefits your audiences and your organisation.

It helps your audiences engage with you more easily which in turn helps you achieve your strategic and business goals.

Whether making a fresh start with a website or looking to improve an existing website, using content design best practices, we determine what content is needed, why it is needed, and help create it.

We help our clients rethink how they approach content

We provide training to individuals and teams through of a series of content design workshops and provide the tools, know-how, and support to help organisations plan for the creation of useful, usable content that dramatically improves the quality of their website.

Create content that is fit for purpose

We work with organisations to ensure that their website content is fit for purpose, meaningful and useful to their audience and that they have the tools and abilities to maintain the standard of their online presence after launch.

Content Design Consultancy

  • UX content audits
  • User and business needs analysis
  • User research & personas
  • User journey mapping
  • Information architecture
  • Content SEO review

Training & Coaching  

  • Content design workshops
  • Content style guides
  • Content toolkits & templates
  • Internal team training
  • Operational advise
  • Content governance training

Have a project we could help with? We'd love to hear from you. hello@path.ie