Why a Website Strategy Workshop is essential before tendering

A website strategy workshop ensures you’re building the right website, not just a new one.

It brings clarity to your goals, priorities, and user needs, helping you avoid costly missteps and write a tender that sets the project up for success.

Avoid costly missteps later

• A strategy workshop clarifies business goals, audience needs, and success metrics up front.
• It helps prevent scope creep, unclear requirements, and misaligned expectations during development.

Align stakeholders from the start

• Workshops bring the right people together to build a shared vision.
• They surface internal priorities, challenges, and constraints across departments, ensuring everyone’s on the same page.

Write a smarter, more focused tender brief

• A well-run workshop helps produce a clear, strategic RFT that reflects your actual needs.
• This attracts better proposals from the right suppliers, and avoids vague, boilerplate responses.

Save time and budget

• A clear strategy reduces the risk of delays, change requests, and overspending.
• It ensures you're building the right website, not just a new one.
• Strategic clarity improves design, content, functionality, and user experience.
• It also sets the foundation for long-term digital success and maximises your return on investment.

Need help running a strategy workshop before your next website tender?

Talk to us about how we can support you with discovery, stakeholder alignment, and writing a smarter brief. Contact hello@path.ie or schedule a call with us.