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Content Strategy and Information Architecture

Large websites often evolve over many years, resulting in duplicated content, inconsistent structures and information that is difficult to find. A clear content strategy and well-designed information architecture help organisations create more effective digital experiences.

Through research, stakeholder engagement and content analysis, we help organisations organise information around user needs, improve findability and create sustainable approaches to content governance and management.

  • Content Audits
  • Information Architecture
  • Card Sorting, Tree Testing, User Testing
  • Plain English Auditing
  • Content Design Training
  • Content Governance Frameworks

Featured work

Visual Homepage Desktop Mockup

VISUAL Centre for Contemporary Art

A flexible, accessible website for VISUAL Carlow reflecting its striking architecture and innovative contemporary arts programme.
Arts, Culture and Tourism
TBGS Desktop and Mobile

Temple Bar Gallery + Studios

A contemporary website that showcases artists, exhibitions and opportunities at the heart of Dublin’s cultural scene.
Path

Path is a specialist digital consultancy helping organisations reduce complexity, improve accessibility and communicate more clearly online.

Have a project we could help with?

Get in touch hello@path.ie
+353 1 679 9212